THE COLLECTIVE
100Fold
100Fold is a collective, label, and mantra for this group of musicians, producers, and recording artists. Originating as a mindset of investing in each other and multiplying growth, 100Fold evolved during the pandemic as a group of artists met online for weekly beat battles and breakdowns. The culture of sharing knowledge and encouraging development eventually led to "GERM!", a collection of songs that introduces the world to the unique chemistry that the group possesses. Filled with distinctive flows, personable sound selection, and ambitious song structures, "GERM!" is a prelude for the germinating collective.
G. King
Detroit-born, Brooklyn-based rapper G. King best describes his sound as self-reflective, combining alternative, abrasive, and emotive elements to paint personal stories in his life. King's ethos is developed from being in isolation as an only child. This forced him to value the importance of self-reliance and independence, now feeling more comfortable and focused when alone rather than with friends and family. — WESTSIDE SAVIOR
